A new addition to the PICARD leather goods family
On 1 September 2022, six apprentices started their careers at the leather goods manufacturer PICARD. In the coming years, they will be trained as industrial clerks and fine bag makers....
PICARD as an "enabler" for marketplaces
Obertshausen, October 2022. Since the increased focus on the DTC business, PICARD invested a lot of time and manpower in the past twelve months to build up a technical and...
PICARD at the Anja Gockel Show at Fashion Week Berlin
Melon Sunseed, Papaya, Aqua, Cream and Cookie - the colours of the new spring/summer collection 2023 by PICARD make you long for the warm season. The stylish new favourite companions...
PICARD with "Urban Gardening" Lounge at ILM
For the 156th time, the International Leather Goods Fair (ILM) opened its doors at Messe Offenbach from 3 to 5 September 2022. The leather goods manufacturer PICARD was also on...
PICARD opens pop-up store at Frankfurt Airport
Regionality meets internationality! On an area of just under 75 sqm, the leather goods manufacturer PICARD from Obertshausen is opening a new pop-up store at Frankfurt Airport. From 1 September...
PICARD celebrates reopening of Obertshausen outlet
Obertshausen, June 2022 - The PICARD Outlet reopened its doors to customers on 20 June 2022 after one month of renovation work. An ice cream van, a large selection of...
PICARD continues fundraising campaign for people in Ukraine. 45,000 € have already been transferred.
The leather goods manufacturer PICARD employs around 180 people in its own factory in the Ukrainian city of Mukachevo, where important series of the PICARD collection, such as the basic...
New marketing management at PICARD
Emine Heuter took over as Head of Marketing at PICARD on 1 February and is responsible for strategic and operational brand management in both the retail and wholesale sectors. Heuter...
Fair Friday instead of Black Friday - PICARD donates to Bangladesh
The leather goods manufacturer will donate 20 per cent of the turnover generated in the online shop between 26 and 29 November 2021 to the Subarna Bhumi Foundation (SBF) in...
PICARD donates bags worth over €50,000 for flood victims in the Ahr Valley
At a fundraising event on 17 October 2021, the leather goods manufacturer equipped those affected by the flood disaster with around 700 bags. Obertshausen, October 2021. Obertshausen, October 2021. PICARD...
"PICARD x Joan Twins"
PICARD launches limited backpack with creators Joan Twins Obertshausen, October 2021. With a black marker, endless creativity and a knack for design, a very special collector's piece was created. ...
PICARD at the EMOTION Women's Day 2021
This year’s EMOTION Women’s Day took place on September 13th at the Atlantic Hotel in Hamburg. For the first time with PICARD as a partner. “We were there to watch...
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